Regulations and Best Practices For Sending SMS in Morocco

The best practices and regulations for effective SMS service in Morocco

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Regulations and Best Practices For Sending SMS in Morocco

Start messaging in Morocco, a North African country. In Morocco, mobile connections account for 133.3% of the total population. SMS services can potentially reach out to more customers for transactional, verification, and promotional purposes.

The following regulations and best practices must be followed to have effective SMS communication in Morocco.

Country Information

Country code - MA

Calling code - +212

Mobile number portability (MNP) - No

Mobile Country Codes (MCC) - 604

The four main mobile carriers in Morocco are Maroc Telecom, Orange Morocco, Inwi, and BeIN Sports…etc

Regulations and Best Practices For Sending SMS in Morocco

● Full dynamic (Alphanumeric-Numerical-Short Code) SenderIDs are allowed in all Morocco networks except Inwi, in which a pre-registered SenderID is required.

● For companies that have registered offices in Morocco, To register, we require a SenderID, Company Name, Website, Message Content, Local Company Registration Certificate, and Local Tax ID.

● The expected time for registration is 15 business days.

● Send marketing messages only to users who have previously given their consent.

● Send transactional messages only to users with whom you have a business relationship or who have opted in to receive them.

● It is recommended to display the URL and toll-free number for opt-out, opt-out via the website, or replying to SMS free of charge

● Political, religious, unsolicited, or gambling content is not allowed.

● The best strategy is to communicate only during the daytime unless it is urgent.

● SMS campaigns should include HELP/STOP messages in the user's native language.

● Generic sender IDs such as INFO, SMS, NOTICE, etc. are prohibited.

● Do not contact users on do-not-call or do-not-disturb registries

Fee

● The charge for the service is per SMS submitted.

●Visit Pricing for more details.

Contact D7 sales for free SenderID registration, and the estimated setup time is 3 working days

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