Jira SMS Automation

Instantly notify your on-call team the moment a highest-priority Jira issue is created. Send a D7 SMS, escalate until it’s acknowledged, and reduce response time.

Why This Workflow Matters

When a critical bug appears, every minute counts. This automation ensures your on-call team is reached right away with a clear, actionable SMS. By focusing only on the highest-priority issues, tagging them for visibility, and escalating until someone confirms, you shorten response time and protect customer experience without manual effort.

How The Automation Works

- Trigger: Jira webhook: issue created priority=highest

- Entry Conditions: priority = highest

- Tags/Fields Created: tag: jira_critical

- ActiveCampaign Steps: Send SMS to on-call -> escalate

- SMS Sent (via D7): {'method': 'POST', 'url': 'https://api.d7networks.com/sms/send', 'body': "{ 'to':'{{oncall}}','content':'Critical bug: {{issue_link}}' }"}

- Exit Conditions: acknowledged

- Goal: Response time

Automation Table

Step What Happens Why It Matters
Jira webhook issue created priority=highest Captures the exact moment a critical bug is created.
Entry conditions checked priority = highest Ensures only the most urgent issues trigger alerts.
Tag added tag: jira_critical Makes critical issues easy to track and report.
ActiveCampaign sends D7 SMS to {{oncall}} Delivers an immediate alert to the on-call responder.
ActiveCampaign continues escalate Keeps attention on the issue until someone takes action.
Exit when acknowledged Stops alerts once the issue is owned, avoiding alert fatigue.
Goal KPI tracked Response time Measures how quickly your team acknowledges and responds.

SMS Message Variations

- Critical bug detected. Please review now: {{issue_link}}

- Highest-priority issue created action needed: {{issue_link}}

- Urgent: critical bug opened. Check details: {{issue_link}}

Who This Workflow is For

- Software and product teams managing live applications

- SaaS companies with on-call engineering rotations

- IT service providers and DevOps teams

- Startups and scale-ups that need rapid incident response

- Customer support operations that work closely with engineering

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Integrate Now

Activate this workflow to alert your on-call team instantly