Microsoft Forms SMS Automation
Automatically send a thank-you SMS when an internal survey is submitted in Microsoft Forms. Tag the response in ActiveCampaign and route it for quick internal follow-up.
Why This Workflow Matters
Acknowledging internal feedback right away builds trust and encourages participation. This workflow instantly thanks respondents via SMS, organizes responses with a clear tag, and routes them internally so teams can follow up without manual effort. It’s a simple way to close the loop and keep your internal feedback program running smoothly.
How The Automation Works
Trigger: MS Forms response
Entry Conditions: response_type=internal_survey
Tags/Fields Created: tag: msform_response
ActiveCampaign Steps: Acknowledge response via SMS -> internal routing
SMS Sent (via D7): {'method': 'POST', 'url': 'https://api.d7networks.com/sms/send', 'body': "{ 'to':'{{phone}}','content':'Thanks for completing the survey.' }"}
Exit Conditions: internal follow-up
Goal: Survey acknowledgement
Automation Table
| Step | What Happens | Why It Matters |
|---|---|---|
| Trigger | MS Forms response | Starts the automation the moment a response is submitted. |
| Check entry conditions | response_type=internal_survey | Ensures only internal survey submissions move forward. |
| Apply tag | msform_response | Organizes responses for easy tracking and reporting in ActiveCampaign. |
| Send SMS via D7 | Sends “Thanks for completing the survey.” to the respondent’s phone. | |
| ActiveCampaign steps: | Acknowledge response via SMS -> internal routing | Aligns with your defined process to route responses to the right place. |
| Internal routing | Makes sure the right internal team sees the response quickly. | |
| Exit | internal follow-up | Ends the automation and hands off for any needed follow-up. |
| Goal | Survey acknowledgement | Confirms the respondent was thanked and the process is complete. |
SMS Message Variations
- Thanks for completing the survey! We appreciate your feedback.
- Thanks for completing the survey your input helps us improve.
- Thanks for completing the survey. We’ve received your response.
Who This Workflow is For
- HR and People Operations teams collecting internal feedback
- Operations and IT teams running staff satisfaction or process surveys
- Internal Communications teams managing pulse checks and engagement surveys
- Any organization using Microsoft Forms for internal surveys that wants instant, friendly acknowledgments
