Squarespace SMS Automation
Instantly text people who submit your Squarespace contact form. Tag the lead, start a nurture path in ActiveCampaign, and lift your response rate.
Why This Workflow Matters
When someone reaches out, a fast, friendly text can turn interest into a live conversation. This automation sends an immediate SMS after a Squarespace contact form submit, so you acknowledge the lead right away. It tags the contact for easy tracking and moves them into a nurture path if they don’t call, helping you create more two-way conversations and improve response rates with minimal effort.
How The Automation Works
- Trigger: Squarespace form submit
- Entry Conditions: form_type = contact
- Tags/Fields Created: tag: sqsp_lead
- ActiveCampaign Steps: Send immediate SMS -> nurture
- SMS Sent (via D7): {'method': 'POST', 'url': 'https://api.d7networks.com/sms/send', 'body': "{ 'to':'{{phone}}','content':'Thanks for contacting us via the site. Reply CALL to connect.' }"}
- Exit Conditions: CALL or nurture
- Goal: Response rate
Automation Table
| Step | What Happens |
|---|---|
| Squarespace form submit | Starts the automation the moment a lead reaches out. |
| Check entry conditions (form_type = contact) | Ensures only contact inquiries enter this flow. |
| Tag contact (tag: sqsp_lead) | Keeps leads organized for tracking and segmentation. |
| Send immediate SMS via D7 | A quick text increases the chance of a fast reply. |
| Await reply (CALL) | If the lead replies CALL, you can connect right away. |
| Exit on CALL or move to nurture | Keeps hot leads moving while others get continued engagement. |
| Nurture sequence in ActiveCampaign | Builds trust and encourages future replies. |
| Track response rate | Measures how well the SMS follow-up is performing. |
SMS Message Variations
- Thanks for reaching out on our site! Reply CALL if you’d like to connect now.
- We got your message—thank you! Reply CALL and we’ll connect you right away.
- Thanks for contacting us. Want to chat now? Reply CALL to connect.
Who This Workflow is For
- Any business using a Squarespace contact form that wants faster responses
- Service providers, local businesses, and consultants who need quick follow-up
- Teams using ActiveCampaign who want to tag leads and nurture automatically