SMS & Telecom Governance
Who Regulates Messaging & Telecom in Afghanistan?
Regulatory Authority
Afghanistan Telecom Regulatory Authority (ATRA)
Governs all SMS traffic and telecom policies
Ensures compliance for businesses
Telecom Operators
Roshan
AWCC
Etisalat
MTN
Salaam
- Both operators provide infrastructure for enterprise SMS services
- Sender ID and content approval handled via their platforms
Telecom Market share in Afghanistan
In Afghanistan, Roshan leads the telecom market with around 33% share, followed by AWCC with approximately 27.5%. Etisalat holds about 16.5%, MTN has roughly 13.7%, and Salaam accounts for around 9.3%, reflecting a competitive multi-operator market structure.
Country Summary Snapshot
Afghanistan - An Overview
Country Code | AF |
---|---|
Region | Asia |
Capital | Kabul |
Currency | Afghan Afghani |
Language | Pashto, Dari |
Calling Code | +93 |
MCC | 412 |
Mobile Number Portability | No |
Two Way SMS supported | No |
Character Limit | None |
Concatenated Messages Support | Yes |
SenderID Registration Required | Yes |
Regulation
SMS Regulations
Businesses and organisations must comply with Afghanistan’s telecom authority, the Afghanistan Telecom Regulatory Authority (ATRA), to send SMS legally. Separate regulations apply for domestic SMS traffic and for international messaging.
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Sender ID Registrations
The companies that are planning to send SMS in the Afghanistan must register their Sender ID. There are guidelines to register the SenderID.
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