SMS Regulations
Why Regulations Matter?
To guarantee successful message delivery and remain legally compliant, all businesses—local or global—must follow national telecom SMS regulations, including registering Sender IDs, securing opt-in consent, and adhering to restricted promotional hours
Local SMS Regulations
SMS Regulations for Local Companies
- Alphanumeric IDs supported and delivered as sent.
- No registration required.
International SMS Regulations
SMS Regulations
for International Companies
Alphanumeric IDs supported and delivered as sent.
No registration required.
Universal Best Practices
Best Practices for All Senders
Do's
Send only to users who opted in
Include free opt-out methods (link or SMS)
Use HELP/STOP keywords in user’s language
Maintain sender brand consistency
Follow message length limits
Dont's
No political, gambling, or religious content
Don’t message DND-listed numbers
Avoid generic Sender IDs
Never skip Sender ID registration
Don’t send during restricted hours