Ethiopia
SMS Services in Ethiopia
Ensure fast, reliable, and regulation-compliant SMS communication across Ethiopia.
SMS & Telecom Governance
Who Regulates Messaging & Telecom in Ethiopia?
Regulatory Authority
Ethiopian Communications Authority (ECA)
Governs all SMS traffic and telecom policies
Ensures compliance for businesses
Telecom Operators
Ethio Telecom
Safaricom Ethiopia
- Both operators offer the network infrastructure required for enterprise SMS delivery.
- Sender ID registration and message content approval are managed through their platforms.
Telecom Market share in Ethiopia
In Ethiopia, Ethio Telecom dominates the telecom market with around 96% share, while Safaricom Ethiopia holds approximately 4%, marking the country’s transition from a state monopoly to a partially competitive market.
Country Summary Snapshot
Ethiopia - An Overview
| Country Code | ET |
|---|---|
| Region | Africa |
| Capital | Addis Ababa |
| Currency | Ethiopian Birr |
| Language | Amharic, Tigrigna |
| Calling Code | 251 |
| MCC | 636 |
| Mobile Number Portability | No |
| Two Way SMS supported | No |
| Character Limit | None |
| Concatenated Messages Support | Yes |
| SenderID Registration Required | Yes |
Regulation
SMS Regulations
Businesses and organisations must comply with Ethiopia’s telecom regulator, the Ethiopian Communications Authority (ECA), to send SMS legally. Separate regulations apply for domestic SMS traffic and for international messaging.
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Sender ID Registrations
The companies that are planning to send SMS in the Ethiopia must register their Sender ID. There are separate guidelines for local and international entities to register the SenderID.
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