KAZAKHSTAN REGULATIONS
SMS Regulations
in Kazakhstan
Companies must adhere to MDDIAI’s regulations and guidelines to remain compliant and achieve successful campaign outcomes.
SMS Regulations
Why Regulations Matter
To guarantee message delivery and remain legally compliant, all businesses—local or international—must follow national telecom SMS regulations, which involve registering Sender IDs, securing opt-in consent, and observing permitted hours for promotional messages.
Local SMS Regulations
SMS Regulations for Local Companies
- Alphanumeric Sender ID needs to be registered with all networks in Kazakhstan.
- Sender ID registration charges are applicable.
- Marketing messages is NOT allowed between 8pm and 8am Kazakhstan Time zone.
International SMS Regulations
SMS Regulations
for International Companies
Alphanumeric registration required.
Short Code, Numeric sender and generic Alpha sender are not supported.
Sender ID registration charges are applicable.
Marketing messages is NOT allowed between 8pm and 8am Kazakhstan Time zone.
Universal Best Practices
Best Practices for All Senders
Do's
Send only to users who opted in
Include free opt-out methods (link or SMS)
Use HELP/STOP keyword in user’s language
Maintain sender brand consistency
Follow message length limits
Dont's
No political, gambling, or religious content
Don’t message DND-listed numbers
Avoid generic Sender IDs
Never skip Sender ID registration
Don’t send during restricted hours
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