pk

Pakistan

SMS Services in Pakistan

Reach customers instantly with reliable, regulated SMS solutions across Pakistan.

carrefour
selfdrive
tiktok
pearl
huawei
uber

SMS & Telecom Governance

Who Regulates Messaging & Telecom in Pakistan?

Regulatory Authority

Regulatory Authority

Pakistan Telecommunication Authority (PTA)

  • Governs all SMS traffic and telecom policies

  • Ensures compliance for businesses

Telecom operators

Telecom Operators

  • Jazz

  • Zong

  • Telenor

  • Ufone

  • Both operators provide infrastructure for enterprise SMS services
  • Sender ID and content approval handled via their platforms

Telecom Market share in Pakistan

In Pakistan, Jazz (VEON) leads the telecom market with around 37% share, followed by Zong holding approximately 27%, Telenor with 23%, and Ufone capturing the remaining 13% of the market.

Jazz - 37.0%
Zong - 27.0%
Telenor - 23.0%
Ufone - 10.0%

Country Summary Snapshot

Pakistan - An Overview

Country Code PK
Region Asia
Capital Islamabad
Currency Pakistani Rupee
Language Urdu, English
Calling Code +92
MCC 410
Mobile Number Portability Yes
Two Way SMS supported No
Character Limit None
Concatenated Messages Support Yes
SenderID Registration Required Yes
Regulation

Regulation

SMS Regulations

In Pakistan, businesses and organisations must comply with the regulations set by the Pakistan Telecommunication Authority (PTA) to send SMS legally. Separate guidelines apply for domestic SMS traffic and international messaging to ensure compliance and proper delivery.

Know More

SenderID

Sender ID Registrations

The companies that are planning to send SMS in the Pakistan must register their Sender ID. There are separate guidelines for local and international entities to register the SenderID.

Know More
SenderID Registration

PRICING

SMS API Pricing

Local

$

 / SMS

International

$

 / SMS
Price

Volume Discount

Volume Discount for Committed Use

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