SMS Regulations
Why Regulations Matter
To guarantee delivery and stay legally compliant, all businesses—local or international—must follow national SMS regulations, including Sender ID setup, opt-in consent, and time restrictions for promotional messages.
Local SMS Regulations
SMS Regulations for Local Companies
- Full Dynamic (Alphanumeric-Numeric-Short Code) Sender ID is allowed in all Samoa networks.
International SMS Regulations
SMS Regulations
for International Companies
Full Dynamic (Alphanumeric-Numeric-Short Code) Sender ID is allowed in all Samoa networks.
Universal Best Practices
Best Practices for All Senders
Do's
Send only to users who opted in
Include free opt-out methods (link or SMS)
Use HELP/STOP keyword in user’s language
Maintain sender brand consistency
Follow message length limits
Dont's
No political, gambling, or religious content
Don’t message DND-listed numbers
Avoid generic Sender IDs
Never skip Sender ID registration
Don’t send during restricted hours