Switzerland
SMS Services in Switzerland
Connect with customers instantly through trusted and compliant SMS solutions across Switzerland.
SMS & Telecom Governance
Who Regulates Messaging & Telecom in the Switzerland?
Regulatory Authority
Federal Office of Communications (OFCOM/BAKOM)
Governs all SMS traffic and telecom policies
Ensures compliance for businesses
Telecom Operators
Swisscom
Sunrise
Salt
- Enterprise SMS traffic is supported through the operators’ dedicated infrastructure.
- Sender IDs and message content are reviewed and approved directly on their platforms.
Telecom Market share in Switzerland
In Switzerland, Swisscom dominates the telecom market with about 54% share, followed by Sunrise with around 26.5%, while Salt holds roughly 18%, together shaping a three-operator market structure.
Country Summary Snapshot
Switzerland - An Overview
| Country Code | CH |
|---|---|
| Region | Europe |
| Capital | Bern |
| Currency | Swiss Franc |
| Language | Romansh, German, French |
| Calling Code | +41 |
| MCC | 228 |
| Mobile Number Portability | Yes |
| Two Way SMS supported | Yes |
| Character Limit | None |
| Concatenated Messages Support | Yes |
| SenderID Registration Required | No |
Regulation
SMS Regulations
Businesses and organizations must comply with Switzerland’s telecom regulator, BAKOM (Federal Office of Communications), to send SMS legally. Separate regulations apply for domestic SMS traffic and for international messaging.
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