SMS & Telecom Governance
Who Regulates Messaging & Telecom in Vietnam?
Regulatory Authority
Authority of Telecommunications (AOT), MIC
Governs all SMS traffic and telecom policies
Ensures compliance for businesses
Telecom Operators
Viettel
Vinaphone
Mobifone
Vietnamobile
Gmobile
- Both operators offer infrastructure support for enterprise SMS services.
- Sender ID registration and content approval are managed through their respective platforms.
Telecom Market share in Vietnam
Viettel, Vinaphone, Mobifone, and Vietnamobile with Gmobile together dominate the Vietnamese telecom market, with Viettel holding about 47%, Vinaphone around 25%, Mobifone approximately 21%, and Vietnamobile plus Gmobile making up about 7% of the sector’s share.
Country Summary Snapshot
Vietnam - An Overview
| Country Code | VN |
|---|---|
| Region | Asia |
| Capital | Hanoi |
| Currency | Vietnamese dong |
| Language | Vietnamese |
| Calling Code | +84 |
| MCC | 452 |
| Mobile Number Portability | Yes |
| Two Way SMS supported | No |
| Character Limit | 160 Characters |
| Concatenated Messages Support | Yes |
| SenderID Registration Required | Yes |
Regulation
SMS Regulations
Businesses and organizations must comply with Vietnam’s telecom regulator, the Ministry of Information and Communications (MIC), to send SMS legally in the country. Separate regulations apply for domestic SMS traffic and for international messaging.
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Sender ID Registrations
The companies that are planning to send SMS in the Vietnam must register their Sender ID. There are guidelines to register the Sender ID.
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