YEMEN REGULATIONS
SMS Regulations
in Yemen
To ensure compliance and boost campaign success, the companies must follow the regulations and guidelines of the Ministry of Telecommunications and Information Technology.
SMS Regulations
Why Regulations Matter
To ensure message delivery and avoid legal issues, all businesses, whether local or global, must adhere to national telecom guidelines for SMS. This includes setting up Sender IDs, obtaining opt-in permissions, and following restricted hours for promotional messaging.
Local SMS Regulations
SMS Regulations for Local Companies
- Full Dynamic Sender ID to MTN and Sabafon.
- Sender ID to YOU Network and Yemen Mobile is replaced to Generic Sender ID.
International SMS Regulations
SMS Regulations
for International Companies
Full Dynamic Sender ID to MTN and Sabafon.
Sender ID to YOU Network and Yemen Mobile is replaced to Generic Sender ID.
Universal Best Practices
Best Practices for All Senders
Do's
Send only to users who opted in
Include free opt-out methods (link or SMS)
Use HELP/STOP keyword in user’s language
Maintain sender brand consistency
Follow message length limits
Dont's
No political, gambling, or religious content
Don’t message DND-listed numbers
Avoid generic Sender IDs
Never skip Sender ID registration
Don’t send during restricted hours
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